It’s not a huge secret I work for a well-known real estate brand. I wear a lot of hats, but one of my favorites is putting together thought leadership pieces, like this white paper I’m showcasing today. The national re_think Council kicked off 2017 at the Berkshire Hathaway HomeServices’ corporate office in Irvine, CA for a two-day conference of collaboration and learning. Council members wanted to … Continue reading Creating Leads Through Technology: Are Real Estate Agents Behind the Digital Curve?
I moved to a drizzly little town just north of Seattle the summer before middle school. In this tiny, peace sign-shaped subdivision, there were six girls all in the same grade. As preteen and teen girls do, we became the best of friends, then… Continue reading Coffee in the Morning
It was a cold, January night in London. I was walking through a narrow street, barely looking up over the scarf I wrapped over my nose. My friends and I were headed to… Continue reading The Music Store by Regent Street
Victor Quiroz, sales manager at Covina, CA-based Berkshire Hathaway HomeServices California Properties and former national REthink Council member, answered the phone after only one ring. It was early on a Monday morning, the day after attending an Oakland Raiders football game (they won, by the way). I knew he was traveling and probably had a long night celebrating the win but he answered chipper and … Continue reading Victor Quiroz Breaks it Down: The Importance of Being Mentored
On my ninth birthday I received an oddly mature, mid-century architecture coloring book full of 1960s homes and their intricate landscaping. (This was in the late 1980s well before adult coloring books became all the rage.) I poured over those pages with my colored pencils and imagined what it would be like to live in each one, play in those various backyards – and became … Continue reading An Architecture of Change: 3 Basic Home Features to Be Thankful For
It’s no secret Instagram is a wildly popular social media tool for real estate agents, and not only to share gorgeous listing photos but also to generate leads. For years now, agents have gravitated toward visual-friendly Instagram as a powerful mobile platform to market themselves and their businesses. But the world of social media moves faster than you can say “new Snapchat filters” and now, … Continue reading Creative Marketing: How an Instagram Takeover Can Boost Your Business