Author: Crescent Louise

This blog is powered by the lyrical stylings of Crescent, a global public relations, communications and marketing professional with a focus on maintaining a strong brand. She's a creative powerhouse and loves to get down and dirty with content strategy. Crescent is published in a number of national publications, both print and digital, covering topics in real estate, marketing, technology and social storytelling. lunarismoon.com is all about her love of music and distaste for semicolons.
inspiration

Grand Canyon, Road Trip and Brad Pitt – O My!

I just finished the GQ Magazine article with Brad Pitt (because who wouldn’t?) about his divorce, finding himself and becoming a better man. OK, Eddie Vedder. The magazine took him to multiple national parks in California for the photo shoot, where Pitt apparently frolicked with the land and talked matcha tea during his “weird” time. Well I’m having a weird time, too. And I, too, am asking question of the futile world – which I think is OK. I see why GQ chose to bring our beloved Pitt to the wilderness (The Everglades, White Sands Continue reading Grand Canyon, Road Trip and Brad Pitt – O My!

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business, music

Building a Brand with Trance-Loving Tiny Dancer (and Glitter)

There’s a cool phenomenon happening where experts in their field are becoming mini celebrities – brand ambassadors, influencers, call them what you will. I think it’s one of most culturally interesting and valuable things coming out of social media usage in business today. Savvy marketers know the return on investment in social media is limitless, so they know turning customers and employees into brand ambassadors … Continue reading Building a Brand with Trance-Loving Tiny Dancer (and Glitter)

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business

Creating Leads Through Technology: Are Real Estate Agents Behind the Digital Curve?

It’s not a huge secret I work for a well-known real estate brand. I wear a lot of hats, but one of my favorites is putting together thought leadership pieces, like this white paper I’m showcasing today. The national re_think Council kicked off 2017 at the Berkshire Hathaway HomeServices’ corporate office in Irvine, CA for a two-day conference of collaboration and learning. Council members wanted to … Continue reading Creating Leads Through Technology: Are Real Estate Agents Behind the Digital Curve?

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inspiration, music

Hey Alison Wonderland … Gimme More Sub Kicks This Summer

I moved to a drizzly little town just north of Seattle the summer before middle school. In a tiny, peace sign-shaped subdivision, there were six girls all in the same grade. As preteen and teen girls do, we became the best of friends, then hated each other, back-stabbed each other, finally made up – only to repeat the cycle over again. Once all of us in the neighborhood started getting our drivers licenses, we would alternate driving each other to and from school. And we would stop for coffee on the way. Continue reading Hey Alison Wonderland … Gimme More Sub Kicks This Summer

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inspiration, music

BREAKING NEWS: Everyone is Watching the Oscars (Arts) Right Now

Everyone is watching the Oscars right now – not because it’s an entertaining evening of television (because it normally is not) – but because they want to know what great movies came out this past year. And not because we suddenly have an influx of film critics in the States. It’s because we want to escape en masse. Like, now. Continue reading BREAKING NEWS: Everyone is Watching the Oscars (Arts) Right Now

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business, inspiration

Victor Quiroz Breaks it Down: The Importance of Being Mentored

Victor Quiroz, sales manager at Covina, CA-based Berkshire Hathaway HomeServices California Properties and former national REthink Council member, answered the phone after only one ring. It was early on a Monday morning, the day after attending an Oakland Raiders football game (they won, by the way). I knew he was traveling and probably had a long night celebrating the win but he answered chipper and … Continue reading Victor Quiroz Breaks it Down: The Importance of Being Mentored

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business, inspiration

An Architecture of Change: 3 Basic Home Features to Be Thankful For

On my ninth birthday I received an oddly mature, mid-century architecture coloring book full of 1960s homes and their intricate landscaping. (This was in the late 1980s well before adult coloring books became all the rage.) I poured over those pages with my colored pencils and imagined what it would be like to live in each one, play in those various backyards – and became … Continue reading An Architecture of Change: 3 Basic Home Features to Be Thankful For

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beth project, inspiration, music

Talk About Breaking Molds: Dylan Gets Nobel Prize in Literature

Did you know just one generation ago, it was socially and culturally accepted to live our lives on other people’s terms? If Mike was still alive (remember, this blog is dedicated to him), I would have called him on my way home from work the day I found out Bob Dylan won the Nobel Prize in Literature. Dylan is one of those greats in music … Continue reading Talk About Breaking Molds: Dylan Gets Nobel Prize in Literature

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